Privacy Notice
Last Updated: May 2025
This Privacy Notice explains the types of information collected through this website, as well as how that information is used and shared. The site is operated by Frontlin Fencing LTD and its subsidiaries (collectively referred to as the “Company,” “we,” “us,” or “our”). Through your access and use of the site, the Company and its service providers may gather the data and information outlined in this Privacy Notice (referred to collectively as “Collected Information”)This Privacy Notice outlines your rights and options concerning your personal information, details how we will notify you of any updates to this policy, and provides guidance on how to contact us with questions or concerns related to its content.This Privacy Notice applies to the information we collect through this website, any other website where this Privacy Notice is posted (collectively referred to as the “Site” or “Sites”), and the services we offer. These include, but are not limited to, services provided through our Sites, Apps, and other platforms (collectively referred to as our “Services”). It also extends to information gathered via email, text, and other electronic communications between you and Frontline Fencing, as well as offline interactions, such as through contact forms or direct communication with our team.
This Privacy Notice is an integral part of our Terms of Use and any other agreements that reference it or govern the use of our Services.
By using our Services, accepting the Terms of Use, or entering into any agreement with the Company that references this Privacy Notice or governs the use of the Services, you confirm that you have read, understood, and agreed to this Privacy Notice. Your use constitutes consent to the collection, use, and disclosure of your personal information and other data as outlined in this Privacy Notice. We reserve the right to revise this Privacy Notice at any time to reflect updates to our Services or products. Whenever changes are made, the “Last Updated” date at the top of this notice will be adjusted accordingly. Any updates to this Privacy Notice will take effect immediately upon being posted on our Services. By continuing to access or use the Services after these updates are made, you acknowledge and accept the changes. For significant updates, we will ensure they are prominently displayed on the Services or communicated to you directly.
Types of Collected Information
The information gathered through your access to or use of the Services typically falls into the following categories:
- Information you voluntarily provide through the Services, such as your contact details, service requests, and any images or other content you choose to share.
- Additional information gathered through your use of the Services, such as data from the servers that power the Services (e.g., IP addresses and device details), location data, information collected by analytics and advertising tools, data shared or connected through social media platforms, and information obtained via cookies and tracking technologies.
Submitted Information
We gather any information you choose to share with us through our Services, including, but not limited to, the categories listed below.
Personal Information: While you can use our Services without sharing personal information, certain activities may require it. For example, you'll need to provide your details when requesting information, creating or logging into a customer account (if applicable), making purchases, participating in promotions or contests, or accessing specific tools and features.We collect the personal information you provide to us, including your name, email address, phone number, mailing address, and other contact details. As detailed in this Privacy Notice, we use this information to provide our services and stay connected with you. When you provide us with a mobile or phone number, you agree to receive calls from us at that number, as outlined in this Privacy Notice and in compliance with applicable laws.
Inquiries and Requests for Quotes, Estimates, and Additional Information: When requesting a quote, seeking information, or contacting us through our Services, you may be asked to provide your email address, phone number, and other contact details. Additionally, you may need to specify the products, services, or information you are interested in. When you use the chat or similar features on our Services, we collect all text, information, and content that you share or input through these tools.
Contact Numbers: By providing us with a mobile or telephone number, you agree to receive calls and text messages from us at that number, as outlined below and in accordance with applicable laws.
Communications in Marketing: To receive updates, promotional materials, or related communications from us, you’ll need to provide your email address, mailing address, or phone number. We will use this information to send you promotional updates and other communications about our products and services through email, mail, or phone, depending on your preferences. You can unsubscribe from our promotional or marketing communications at any time by following the unsubscribe link provided in the email or by reaching out to us using the contact details listed under "How to Contact Us." Please note that we may use third-party providers to deliver these communications.
Opportunities/Careers: Our Services allow you to submit job applications or related materials directly to us. This information will be used to assess your qualifications and address your inquiry or application accordingly. Submitting a resume, job application, or related materials does not obligate the Company to review your information or consider you for employment or other opportunities. To explore career opportunities or submit an application, you may be redirected to an external career portal managed by a third party. We encourage you to review the terms and privacy policies provided on that portal.
Connecting with Us on Social Media: Our company maintains an active presence on social media, providing you with opportunities to engage with us by sharing comments about our products and services or submitting related photos and other content. The company reserves the right to share any comments or content you post on our social media pages or submit to us through social media. This may include posting on our Services, other websites, or social media platforms.
User Experience Insights:To ensure quality assurance, enhance customer experiences, detect potential fraud, and support our customer service representatives (such as call center agents), we utilize tools to monitor specific user interactions. This includes, but is not limited to, recording customer service calls and analyzing the information gathered from those interactions.
Additional Information Collected
While using the Services, certain information may be collected passively—without your active input or immediate awareness—through a range of technologies. This passive data collection occurs in several ways, which are outlined below.
IP Addresses and Associated Information:We collect information about you and the devices, software, and communication methods you use to access the Internet and our Services. This includes details such as the search engine and keywords used to find our Services, the pages you visit within the Services, the websites you visit before and after using our Services, your web browser type and extensions, screen resolution, date and time stamps, traffic analytics, clickstream data, approximate geographic location, performance metrics, IP addresses of the devices you use to access the Internet, your Internet Service Provider (ISP), device IDs and unique identifiers, MAC addresses, and operating system details. The company may utilize this information to manage its Services and servers, generate statistical insights, analyze traffic and usage patterns, detect and prevent fraud, address complaints and policy violations, and enhance the overall quality of its Services.
Data Analytics: The Services utilize third-party analytics tools, such as Google Analytics and Hotjar, to gather and analyze data about how you interact with the platform. This includes information like the timing of your visits, the URLs of websites you visited before accessing the Services, and the IP addresses of the devices you use to connect to the Internet. Our analytics providers may use cookies to collect data, which your web browser automatically sends to them. This information is then used to generate reports that help us enhance the structure and content of our Services. To learn more about how Google processes your data, visit Google’s Privacy Policy and How Google uses data when you use our partners’ sites or apps. If you prefer to prevent Google Analytics from using your data, you can download and install the Google Analytics Opt-out Browser Add-on for each browser you use.The Google Analytics Opt-out Browser Add-on does not block Company from utilizing other analytics tools, nor does it stop data from being transmitted to the Services or Google. To learn more about how Google Analytics uses cookies to track and analyze user interactions on websites, visit Google Analytics Cookie Usage on Websites.You have the option to disable cookies, though doing so may affect your experience and enjoyment of our Services. Additionally, you can opt out of Hotjar’s tracking features, including the creation of a user profile, storage of data related to your use of the Services, and the use of tracking cookies across other websites. To opt out, simply visit this link.
Online Advertising, Ad Networks, and Retargeting Strategies: Certain companies that assist Company in delivering interactive online advertisements, like banner ads, may gather and utilize information about visitors to the Services. This helps Company gain deeper insights into the types of advertising and promotions that resonate most with its customers. The company may collaborate with third-party agencies, technology providers, and research firms to utilize advertising networks and related services. This includes platforms like Google Ads, Meta's advertising tools (commonly known as the Meta Pixel), and Pinterest's advertising solutions. These services gather data about your interactions with both our platform and other websites, using this information to deliver targeted advertisements for various products and services. These ads may then appear on other websites you visit. The collected data may also be linked to your personal information.
Google Ads leverages your internet searches, cookies, and similar identifiers (such as pixel tags) to gather insights about your activity on our Service and your engagement with our products and services. This information is then used to deliver targeted ads to you on other websites across the internet. We may integrate and utilize Google Analytics Advertising Features within the Services.
To manage your ad preferences, opt out of Google’s remarketing ads, or limit the collection and use of your data, visit Google’s Safety Center. You can also access Google’s Ad Settings and follow their step-by-step guide to opt out of personalized ads. To update your Outbrain profile settings, simply click here.If you have a Facebook account but prefer to prevent Meta from collecting data about you through its services, consider the following steps: (a) use an ad blocker to hide social media plug-ins; (b) always log out of Facebook completely before browsing other websites and clear all associated cookies; and (c) where possible, disable Meta’s advertising services and networks.To update your preferences for specific online ads or to learn more about third-party ad networks and online behavioral advertising, please visit the following resources: National Advertising Initiative Consumer opt-out page or the Digital Advertising Alliance Self-Regulatory Program. Keep in mind that adjusting your settings on one web browser or ad network won’t automatically apply to others. This means you may still encounter our ads occasionally, depending on the opt-outs you’ve chosen. Additionally, your device may offer features like “Limit Ad Tracking” on iOS or “Opt Out of Interest-Based Ads” on Android. These options allow you to restrict certain types of data collection through apps used for targeted advertising.
Social Media Integrations: Our Services allow you to connect with social media platforms and share content seamlessly. To enable these features, we may utilize cookies, plug-ins, and APIs provided by those platforms. Information you share with us, or data we collect about your use of our Services, may be shared with these platforms and will be governed by their respective privacy policies. We recommend reviewing the privacy policies of any social media platforms you use in connection with our Services. Since we have no control over the policies or terms of third-party platforms, we cannot take responsibility for how they use or disclose your information or content. Interacting with these platforms is done at your own discretion and risk.
Tracking Technologies & Cookies:We utilize technologies like cookies and web beacons to gather data about your interactions with our Services. This includes the pages you visit, the links you click, and other actions you take while using the platform. Cookies are small data files stored on your device’s hard drive by your web browser, designed to enhance your experience and help us better understand your preferences.We use cookies to understand and monitor how you access and interact with our Services. This includes tracking when and how you visit, as well as identifying which pages are most or least popular. Cookies also help us recognize returning users, display relevant information, and enhance your overall experience. For instance, they allow us to remember and present specific details, making the Services more enjoyable and useful for you. The information a cookie collects and how it is used depends on the specific type of cookie. To illustrate, below is an overview of the types of cookies the Services may utilize, the data they collect, and their intended purposes:
- Essential cookies (also known as operationally necessary cookies): These cookies are crucial for the proper functioning of our Services. These cookies are essential for detecting unusual website activity, preventing fraud, and enhancing security. They also enable users to access key functionalities of the Services. Without them, the features and services you rely on cannot be delivered.
- Functional cookies - These cookies enable us to provide enhanced functionality for a better experience when you access or use our Services. This may involve remembering your choices, such as your preferences or settings, tracking whether you've interacted with certain features or content to avoid prompting you again, or recalling if you've previously used specific features of the Services. It also includes remembering your username, limiting how often you see a particular advertisement, and supporting social media integrations. Disabling functional cookies may limit the availability of certain features within the Services or cause them to function improperly.
- Performance cookies - also known as analytical cookies, play a crucial role in evaluating the effectiveness of our Services. These cookies provide valuable insights into how visitors interact with our platform, such as identifying the most visited pages on our website. They also enable us to tailor content to your preferences and remember your settings, creating a more personalized and seamless experience. By enhancing website functionality, performance cookies ensure a smoother, more engaging user journey.
- Advertising or targeted cookies - monitor your activity on our Services, tracking the pages you visit and the links you click. By gathering insights into your browsing habits and interactions with our website, they help us—and our third-party advertising partners—deliver content and services tailored to your interests. This approach, often called “behavioral” or “targeted” advertising, ensures a more personalized experience. Additionally, these cookies help manage how often you see specific ads and assess the performance of advertising campaigns.. For more information about interest-based advertising and your options, please visit Digital Advertising Alliance, the Network Advertising Initiative, the Interactive Advertising Bureau (IAB) Europe, http://www.allaboutcookies.org, and http://www.youronlinechoices.com.
Our Services utilize cookies, including those we implement directly as well as those provided by suppliers and third parties. While most web browsers are set to automatically accept cookies, they typically offer settings that allow users to manage their cookie preferences with ease. Disabling or restricting cookies may affect your experience with the Services and other websites. For instance, the Services may lose the ability to personalize content for you, remember your preferences, or retain choices you’ve previously made. Additionally, they may no longer recognize you or the devices you use to access them, potentially limiting functionality and convenience. Adjusting your cookie preferences in one browser won’t automatically apply to others. Each time you switch to a new device, install a different browser, update your current browser, or modify its cookie files, you may need to reset your preferences.Our Services may utilize electronic images, commonly known as web beacons, single-pixel GIFs, or clear GIFs. These technologies enable the delivery of cookies, monitor visits to specific pages, and support marketing efforts as outlined in this Privacy Notice. They also facilitate personalized advertising experiences. To improve the effectiveness of our promotional emails and communications, we may employ web beacons, pixel tags, and similar tools. These technologies allow us to track when messages are opened, identify actions taken, and monitor which links have been clicked, ensuring more engaging and relevant interactions.
Response to Do-Not-Track Signals: As outlined above, our use of cookies and tracking technologies involves the automatic collection of data. Consequently, we do not currently honor "Do Not Track" requests. Selecting the "Do Not Track" option in your browser settings may not impact our data collection practices through cookies and similar tracking tools. Residents of certain Canadian provinces or territories may have the option to opt out by utilizing an Opt-Out Preference Signal, as permitted under applicable laws. This includes the Global Privacy Control (GPC), depending on the compatibility of your browser or browser extensions with such signals. Explore the extensions and browsers that support the GPC browser signal by visiting this link: https://globalprivacycontrol.org/. If you decide to enable the GPC signal, remember to activate it individually for each supported browser or extension you use.
Usage and Sharing of Collected Information
Beyond the purposes and sharing outlined above, Company and its suppliers may utilize and disclose Collected Information as detailed below. Unless specified in this Privacy Notice or required by applicable law, we do not use, sell, rent, share, or otherwise disclose Collected Information.
Purpose of Collection and Communication with You: We collect, store, and share your personal information, along with other relevant data, to fulfill the purposes for which it was gathered. This includes processing your requests, managing your customer account, maintaining your purchase history, and providing user support for our services. Additionally, we use this information to deliver the updates and communications you request. We may send you service-related communications, including welcome letters, updates on estimates and service schedules, billing reminders, technical service notices, security alerts, and requests to verify your information. If you prefer not to receive promotional emails, you can opt out at any time by following the instructions provided in the email.If you share your phone number with us, we may call to address your questions, respond to your comments, or discuss your orders. Additionally, as outlined below, we may also reach out via text message.
Service Quality Monitoring: Some transactions initiated through the Services may require you to call Company or require us to call you, for example, to confirm orders or advise on order status. Customers should be aware that it is Company’s practice to monitor and, in some cases, record, in accordance with applicable law, such calls for staff training or quality assurance purposes.
Text Messages | Phone Calls - By choosing to receive text messages or phone calls through the Services, you consent to Company sending you automated or other text messages to the phone number you provide, specifically regarding your use of the Services. You are not required to consent to receive text messages in order to purchase products, access services, or conduct business with us. Standard message and data rates may apply. We will not share or sell your text message opt-in status to third parties or affiliates for their marketing or promotional purposes. We respect your privacy and will not share your text messaging opt-in data or consent information with any third parties, including affiliates or business partners, except in cases of fraud prevention or when necessary to deliver text message campaigns and communications through our trusted third-party providers. We may also use or disclose your information in response to a subpoena, court order, or other legal process, as well as to establish, exercise, or defend our legal rights. Please note that the opt-in is non-transferable and cannot be assigned to another party involved in the process.
Sharing Information with Our Subsidiaries - Depending on how you use our Services and the information you provide or request, we may share your name, contact details, and related collected data with our subsidiary companies. These subsidiaries offer products or services we believe may interest you. Our subsidiary companies may reach out to you directly regarding their products and services. If you prefer not to receive such communications, you can opt out in accordance with our policies. Additionally, you can choose to stop receiving communications from us by using the contact information provided under the section titled “How to Contact Us.”
Cooperative Marketing - Where permitted by applicable law, we may share your collected information—such as your name, address, and details about the products or services you’ve purchased—with third-party companies involved in advertising networks and cooperatives that we are also part of. These third-party businesses use your information to send direct mail marketing and promotional materials about products and services that might interest you.
Evaluation and Improvement of Our Offerings and Subsidiaries - The Company and its subsidiaries may utilize the collected information to analyze, enhance, and refine their products and services (including the Services). This information helps improve customer support, shape marketing strategies, and develop communication plans. Additionally, it enables the Company to better understand and assess customer needs and preferences. These uses include providing more effective customer service, simplifying our services for your convenience, conducting research to enhance our products, services, and technologies, and delivering personalized content and advertising tailored to your interests and preferences.
Sharing Information with Service Providers -We may share Collected Information with our suppliers, vendors, service providers, and those of our subsidiaries, as needed to deliver our products, services, and the Services to you. This sharing and use of Collected Information will be conducted in accordance with the purposes outlined in this Privacy Notice. These third parties may include, but are not limited to, our website hosting and management providers, customer support services, mailing processors and distributors, cloud storage solutions, website analytics platforms, payment processors (where applicable), product installation services, and email service providers. Our service providers are authorized to access and share Collected Information as needed to deliver their products and services to us. This usage complies with their privacy policies and our agreements with them.
Aggregating and Analyzing Data -We may anonymize and aggregate personal information, user-generated content, and other collected data, using and disclosing this aggregated information for our business purposes, as permitted by applicable law. These purposes include analyzing user behavior and usage patterns to enhance our products and services, identifying opportunities to offer new solutions, monetizing aggregated data, and licensing, selling, or distributing this data to third parties.We may share aggregated data with our subsidiaries, suppliers, and other third parties to support these purposes.
Combining with Other Information - We may merge the Collected Information, along with aggregated data derived from it, with other information we possess—such as details related to our products or services, customer account data, or third-party licensed information. This allows us to use and disclose information as outlined in this Privacy Notice, ensuring a more seamless and personalized experience during your interactions with the Company.
Corporate Mergers and Acquisitions - There may be situations where, for business purposes, the Company chooses to sell, acquire, merge, or reorganize its assets or operations. In such cases, any collected information may be transferred, shared, sold, or disclosed to the new owner(s) or successor(s) involved in these transactions, including during their evaluation. These recipients will remain subject to the terms of this Privacy Notice as it pertains to the disclosed information.
Legal Procedures and Safeguarding the Company - We may use and share Collected Information as required by regulatory authorities, courts, law enforcement agencies, government requests, emergency services, or other relevant third parties. This is done to ensure compliance with laws and regulations, respond to subpoenas and legal processes, conduct credit checks, or safeguard the security and well-being of our employees, agents, customers, and others. We may use the Collected Information and share it with third parties when we believe it is necessary or appropriate to safeguard our rights or the rights of others. This includes enforcing our agreements, policies, and terms, pursuing legal action, protecting our operations and assets, or seeking remedies and minimizing potential damages.
With Your Permission - With your permission, we may use and share your personal data, along with other collected information, in ways not explicitly outlined in this Privacy Notice.
Assert Your Rights
If this Privacy Notice grants you specific rights or if applicable laws provide certain rights regarding this notice and the information collected, you may submit a verifiable request to us by:
Mailing:
Frontline Fencing
Attn: Information Technology Adherence to Regulations
295 Bryden Road
Kelowna, British Coumbia V1X 3Y5
Emailing: info@frontlinefencing.ca
Telephone: (778) 347-9473
Visiting: https://privacy.frontlinefencing.ca/
You, or an authorized agent acting on your behalf (as permitted by applicable law), may submit a verifiable consumer request regarding your personal information. If you designate an authorized agent to act on your behalf, we reserve the right to verify the agent's authority. To facilitate this, the verifiable consumer request must:
- Provide enough information to allow us to verify, within reason, that you are either the individual whose personal information we have collected or an authorized representative.
- Provide a detailed description of your request to help us thoroughly understand, assess, and respond effectively.
We are unable to fulfill your request or share personal information unless we can verify your identity and confirm your authority to make the request, ensuring the information pertains to you. You do not need to create an account with us to submit a verifiable consumer request. Any personal information provided in such a request will be used solely to confirm your identity or authority to make the request.
We will respond to your request within the timeframe required by applicable law. If your request is denied, you have the right to appeal by reaching out to us directly.
Additional Information
This section applies to you as a Canadian resident. Under Canadian laws, you have certain rights regarding your personal information, including:
- Accessing your personal information
- Requesting corrections to your personal information
- Filing a complaint with the Office of the Privacy Commissioner of Canada or your provincial regulatory body if you believe our collection and use of your information violates this Privacy Notice or the law.
These rights apply only if the laws in your jurisdiction grant them.
Precision and Data Security
The personal information you share with us should be relevant to its intended purpose and, where necessary, accurate, complete, and up-to-date to effectively serve that purpose.
Company takes steps to protect your personal information using physical, electronic, and managerial measures. While efforts are made to safeguard data from unauthorized access, complete security cannot be guaranteed. If you notice a security breach, please contact the company using the provided information.
Information Storage
Your information may be stored and processed in Canada or other countries with different data protection laws, which may offer less protection than your local regulations. By using our services, you agree to these transfers.
Integrated Content
The Services include various third-party content, such as embedded scripts, data feeds, and visible elements like videos. These third parties may collect information about your interactions with their content. Examples include platforms like Google Maps and YouTube.
Google Maps. Our Services may incorporate features and content from Google Maps. These features and content are governed by the current versions of the Google Maps/Google Earth Additional Terms of Service at https://maps.google.com/help/terms_maps.html and the Google Privacy Policy at https://www.google.com/policies/privacy/.
Our Services may use YouTube to provide video content. By accessing or interacting with YouTube videos through our platform, you agree to YouTube’s terms and conditions. YouTube collects usage data, such as videos you watch, as outlined in its Privacy Policy. You can manage your privacy settings and learn more at https://www.youtube.com/howyoutubeworks/user-settings/privacy/.
External Websites and Services
The Company is not responsible for the privacy practices of third-party websites, apps, or services linked to its platform. This Privacy Notice does not cover third parties, so users should review the privacy policies and terms of any third-party services they interact with.
Contact Us
For any questions or concerns about this Privacy Notice, to update your communication preferences, or to access and update your personal information in our records, please reach out to us at:
Frontline Fencing, Attn: Information Technology Adherence to Regulations, 295 Bryden Road, Kelowna, British Columbia V1X 3Y5; info@frontlinefencing.ca; or (778) 347-9473.